Legal
Last updated: [PLACEHOLDER] Effective date
Privacy Policy
Placeholder[PLACEHOLDER] Draft — this policy has not yet been reviewed by a lawyer. It must be reviewed and completed before launch.
01Who we are
This website is operated by [PLACEHOLDER] Registered company name (“Scale Up Theory”, “we”, “us”), [PLACEHOLDER] registered address and company number.
If you have any questions about this policy or your information, contact us at [PLACEHOLDER] privacy contact email.
02What we collect
When you use the strategy call form, we collect the details you give us:
- Your name and work email address
- Your company name
- Your approximate monthly marketing budget
- What you tell us about your growth challenge
03How we use it
We use these details only to respond to your enquiry, arrange and prepare for a strategy call, and keep a record of our conversation. We do not sell your information.
Our legal basis for this is [PLACEHOLDER] e.g. your consent / our legitimate interest in responding to business enquiries — confirm with your lawyer.
04Analytics
We measure how the site is used — for example which pages are visited and whether the form is started or sent — so we can improve it. [PLACEHOLDER] Name the analytics provider you use (e.g. Plausible, Google Analytics), what it collects, and whether it uses cookies.
05Who we share it with
We share your details only with the service providers that help us run the business, such as [PLACEHOLDER] hosting provider, CRM or email tool, and booking tool. They may only use it on our behalf.
06How long we keep it
[PLACEHOLDER] Retention period, e.g. enquiries that don't become clients are deleted after 12 months.
07Your rights
Depending on where you live, you may have the right to access, correct or delete your information, or to object to how we use it. To make a request, email [PLACEHOLDER] privacy contact email. [PLACEHOLDER] Add your supervisory authority and how to complain to it.
08Changes to this policy
If we change this policy we'll update the date at the top of this page.

